Case study: Branding strategies at London Olympics - BusinessToday - Issue Date: Sep 29, 2013
Harvard Athletics Sponsors - Harvard University
Nike Contracts Forcing Track Athletes to Get Creative With Race Quotas – Sportico.com
Nike and Adidas go head-to-head at Euro 2020. Ronaldo tops the player brands - Inside World Football
MLB, Nike & Fanatics form 10-year partnership
Real Madrid: Nike will help PSG keep Mbappé Nike will help PSG keep Mbappé - AS USA
Sponsorship Bid – DW – 01/30/2007
Official Rules - Nike
How Nike broke running | WIRED UK
Official Rules - Nike
The Battle Of The Kit Sponsors In The Uefa Champions League | Sports Business institute
Nike neatly sidesteps Olympics brand sponsorship rules with Paula Radcliffe ad | Stuart Smith's Blog
Manchester City announces Nike deal
The sponsorship landscape at the top of professional tennis
Nike track stars join chorus of boos over Olympic marketing rules - Portland Business Journal
Nike's dominance in track and field draws scrutiny over influence, gender equity - oregonlive.com
NIKE Sponsorship Agreement Compliance Audit
06.22-Nike-Alphafly-Sweepstakes Rules
The New Rules of Sports Sponsorship | Fitt Insider
Nike runs outdoor ad celebrating Farah's double Olympic victory
1998 - First year of Nike sponsorship. | Carlton afl, Carlton football club, Carlton blues
NAOMI OSAKA. Nike bends its sponsoring rules to get the Japanese on board - Tennis Tonic - News, Predictions, H2H, Live Scores, stats
Nike dominates in NCAA basketball tournament uniform sponsorships - Portland Business Journal
Liverpool FC allowed to drop New Balance for Nike, court rules | Liverpool | The Guardian
Cheeky other London Nike campaign bids to circumvent sponsorship rules
How to Become One of Nike's Athletes!
