PDF) Introducing COBRAs
PDF) Exploring the nexus of social media influencers and consumer brand engagement
Managing Brands in the Age of DIY-Branding: The COBRA approach | SpringerLink
Muntinga et al. - 2011 - Introducing COBRAs.pdf - Introducing COBRAs Exploring motivations for brand-related social media use Daniël G. Muntinga, | Course Hero
PDF) Introducing COBRAs
Muntinga et al. - 2011 - Introducing COBRAs.pdf - Introducing COBRAs Exploring motivations for brand-related social media use Daniël G. Muntinga, | Course Hero
In Search of COBRAs-Understanding consumers ' brand-related social media use | Semantic Scholar
In Search of COBRAs -
PDF) Introducing COBRAs
PDF) Introducing COBRAs
Frontiers | The Nexuses Between Social Media Marketing Activities and Consumers' Engagement Behaviour: A Two-Wave Time-Lagged Study
علمي باتوا ميكروفون متأمل الاحتياطي ماركسي introducing cobras exploring motivations for brand related social media use - crossfit-bold.com
Information | Free Full-Text | The Impact of Social Media Activities on Brand Equity | HTML
Introducing COBRAs : exploring motivations for brand-related social media use - EconBiz
Consumers' online brand-related activities (COBRAs) on SNS brand pages
PDF) Introducing COBRAs
Consumers' online brand-related activities (COBRAs) on SNS brand pages: An investigation of consuming, contributing and creating behaviours of SNS brand page followers | Emerald Insight
Driving COBRAs: the power of social media marketing | Emerald Insight
Motivations to Use Different Social Media Types and Their Impact on Consumers' Online Brand-Related Activities (COBRAs) - ScienceDirect
Motivations to Use Different Social Media Types and Their Impact on Consumers' Online Brand-Related Activities (COBRAs) - ScienceDirect
Sustainability | Free Full-Text | Success of Social Media Marketing Efforts in Retaining Sustainable Online Consumers: An Empirical Analysis on the Online Fashion Retail Market | HTML
In Search of COBRAs-Understanding consumers ' brand-related social media use | Semantic Scholar
Frontiers | The Nexuses Between Social Media Marketing Activities and Consumers' Engagement Behaviour: A Two-Wave Time-Lagged Study
Full article: Engagement with Social Media and Social Media Advertising: The Differentiating Role of Platform Type
