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Gillette ad takes on 'toxic masculinity' in #MeToo-era rebrand, provoking a backlash - The Washington Post
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Hundreds of British men threaten to boycott Gillette over #MeToo-inspired advert | Daily Mail Online
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Woke washing? How brands like Gillette turn profits by creating a conscience | Advertising | The Guardian
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Get woke, go broke? Gillette's 'toxic masculinity' ad via Grey New York haunts P&G as shaving giant takes US$8 billion writedown – Campaign Brief
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