It’s nearly impossible to create amazing real estate photos unless you have both the technical skill and the knowledge of what makes an incredible photograph. But, that doesn’t mean you can’t improve your images, just like a provider like https://esoft.com/int/solutions/real-estate-photo-editing/ has been doing with a few simple tips that make all the difference when it comes to photo editing software. In this article, we’ll tell you about five photo editing tips that will make your real estate photos look like they belong in magazines!
Table of Contents
Photo Editing Tips For Real Estate
1) Balance the exposure
If you have an image with a bright background, you’ll probably want to tone down its brightness to ensure your subject doesn’t get lost. A great way photo editors do so is by adding a shadows/highlights layer. They can either add or subtract from it until you find a balance that is appropriate for your photo. (This tool works particularly well on images taken indoors.) They may also adjust contrast and saturation levels while working on your shadows/highlights layer. After applying all other edits, they apply to sharpen to bring out subtle details and make everything pop!
2) Remove object/obstacle
Professional photo editors know that showing too much background detail (furniture, high-wattage appliances) in an image isn’t good form. Even if it all looks good together in person, you don’t want to create a perception of clutter; plus, it can actually add noise in an image file. In most cases, professional real estate photographers work with a property listing where there is furniture or other items that need to be removed from pictures. This can be challenging since they don’t want to cause damage or throw it away. They simply want to remove it from their view to provide a good quality representation of what an empty space would look like. Through photo editing, properties can better showcase their amenities, offering a more accurate depiction of actual living conditions.
3) Use soft, natural light
It’s true—hard, direct light can be unflattering. But so can low-quality artificial lighting or natural light during midday. An experienced professional photo editor will supplement their images with fill flash to brighten up skin tones and reduce shadows caused by harsh lighting. This is especially helpful when shooting outside—cloudy days are best! Don’t overdo it: You may have heard not to use too much of an effect. The same goes for Photoshop, or any other program you might use for post-processing.
4) Use texture tools for visual interest
Another key photo editing tip pertains to regulating image texture to create visual interest. You might, for example, add a layer of grain and slightly darken it using an opacity slider—even though you’re not adding any content to it—to lighten up an otherwise flat image. It’s kind of like dressing. If all you had was one shirt, and one jacket… sure, they’d both keep you warm; but wouldn’t you feel a little bland? Adding more clothing options makes things look better overall.
5) Noise reduction
The digital technology in today’s cameras has vastly improved in recent years, but it’s still not infallible. When you take a picture, you run the risk of introducing noise—that grainy, speckled look on your image. The easiest way to get rid of it is by using software to reduce noise reduction (or NR for short). If you take lots of pictures in low light, especially with something like a DSLR or large aperture lens, NR is almost always necessary. It might be one of those why didn’t I think of that? moments when all these photographic problems seem obvious once someone points them out to you—but there they are nonetheless.
Although many people might argue that real estate photography is subjective, it’s actually quite quantifiable. Color temperatures can be adjusted, blemishes removed and fine details added via image-editing software. If you have trouble implementing these editing tips, you might consider partnering with a company like https://esoft.com/int/solutions/real-estate-photo-editing/ which will do it for you. However, like anything in life worth doing well, you need to focus on these tasks with care and attention to detail if you want an audience of customers to be impressed with your services.
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